Crushing It (Gary Vaynerchuk) visual synopsis by Dani Saveker

Crushing It (Gary Vaynerchuk) visual synopsis by Dani Saveker

Crushing It (Gary Vaynerchuk) visual synopsis by Dani Saveker

Gary Vaynerchuk is an entrepreneur, author, speaker and internet personality. First known as a wine critic who grew his family’s wine business from $3 million to $60 million, Vaynerchuk is best known for his work in digital marketing and social media – and has authored numerous books. If you haven’t heard of him, why not?

This book follows a previous book called Crush It which was released in 2009. Crushing It is really focused on building a personal brand and how to have an online presence – for you and your team. With real life stories of success for each platform, this is an easy to follow guide that once read, you’ll realise that it’s not about a few Tweets or “likes”… but about finding a voice and being authentic in a selfless way as much as possible.

Lovely take away from the book was that content is the result of passion + expertise.

 

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